Price for Profit Electrical
In partnership with ARB Electrical Wholesalers

Price for Profit

Stop Underpricing Your Electrical Jobs
Free session – join online or in person
Costs are climbing. Petrol is up. Materials cost more every month. But most electrical businesses are still quoting the same way they did last year, and profit is getting squeezed on every job.
This practical session is for electrical and solar installation business owners who want to understand their real costs, quote with confidence, and protect profit on every job, even when everything around them is getting more expensive.
Hosted by ARB Electrical Wholesalers and ServCraft Mastery, this is business education built for the electrical trade.
What you will learn
We will share proven techniques for pricing your work profitably. You will learn:
  • Why copying other electricians' prices is costing you money - their costs are not your costs
  • How to calculate your true hourly rate, including the hidden costs most quotes miss (fuel, admin, compliance, tools, van costs)
  • The difference between markup and margin, and where most businesses lose money without realising it
  • A simple "recipe approach" to quoting your most common jobs consistently and profitably
  • Why a 10% discount can wipe out 40% of your profit, and what to do instead
  • What to say when a customer tells you "you're too expensive"
  • A practical action plan you can apply to your next quote